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Services

Consulting Services

Talent Reqruiter

With nearly three decades in the outdoor media business, I know the “best” people in nearly every facet of the industry. My consulting services can find you the right service provider for any content creation or marketing need that you may have. If I don’t have the right contact for you, then I will know someone who does.

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Brainstorming Million-Dollar Ideas

Every company and every major project can benefit from a fresh set of eyes and ears offering new perspective. As your consultant, I will look and listen carefully and together we’ll come up with brilliant, executable ideas to attain your goals.

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E-newsletter Development

Having learned the ropes from the players who built multi-million dollar businesses based solely on e-newsletter distribution (i.e. Daily Candy, Thrillist, Tasting Table, etc.), I know the “secret sauce” that produces email newsletters to drive subscribers to action beyond just opening. At North American Media Group, I managed content development for 10 weekly to daily enewsletters ranging in subject matter from hunting to cooking to motorcycle riding. I can provide related services from consultation on development to managing your entire email newsletter program or any level in between.

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Online Content Development

One way to look at blogging is basically as the old-fashioned magazine or newspaper column that is published more frequently. However, in blogging the opportunity exists to integrate specific messages and philosophies more seamlessly into the content. This creates exciting new marketing opportunities. Based on my own blogging experience and knowledge of creating content to drive specific reader actions, I can write blog content for you that will get your message across while bringing the audience back again and again.

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Webinars

I can produce interesting, audience-drawing, relevant webinars on a variety of both outdoor and non-outdoor subject matter. These are PowerPoint-based presentations, but can include custom video and photography.

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Marketing & Product Consultation

Recently, in conversation with an engineer from a major ammunition company, he related they were considering blackening the brass heads of a specific line of shotshells. I asked if he knew about a competitor’s venture into this many years ago, and the reason it was short-lived. He did not.

Turns out the company faced liability issues related to consumers not being able to easily tell if a gun was loaded, especially in low light conditions, with the black heads versus bright, shiny brass or nickel heads. That bit of knowledge potentially saved his company tens or hundreds of thousands of dollars in development of a product that would fail … or worse.

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Recreational Real Estate Review, Analysis & Consultation

As an experienced recreational property investor and owner, as well as hunter, I can provide consultation services ranging from simply joining you to look at properties you’re considering buying or leasing to creating video sales tools to helping move your property faster and for top dollar. I have formed partnerships and LLCs for property ownership and use, and have written both agricultural and recreational lease agreements and easements for properties. I can help you with yours.

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TV / Video Services

TV / Video Production

In working on dozens of video and television products over the last 25 years, it’s been my privilege to work with people whom I consider some of the best videographers, editors, and producers in the business. These aren’t folks at the “big name” production companies. Most of them are out there working on their own.

We’ve formed what we call a “loose band of merry men.” This means when any of us are alerted to projects that could benefit from the input or involvement of others, we go to them first. For example, my greatest strengths are in developing show concepts, scripting, orchestrating the logistics and locations, and on-camera talent. You don’t want me hands-on with the camera or in the editing suite, but I can put you in touch with outstanding shooters and editors whose rates are truly economical compared to what you’ll get from “the big guys.”

The capabilities and experience of this loose band of merry men include: super-short commercials and teasers, training videos, viral social media content, POP videos, 13-week television series, full-length features, and documentaries.

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On-Camera Talent

Does your product or message call for a tall, ruggedly handsome, body-sculpted, well-tanned, dentally-veneered on-camera spokesperson or host? If so, you best keep looking. But if you want on-camera talent who is believable, trustable, relatable, a knowledgeable hunter and outdoorsman, a great shot, and affordable then we should talk. I don’t have a “character” I play on television. I’m just Bill Miller. I’m the same guy on TV that I am anywhere else. My goal is to have viewers conclude watching my shows by thinking, “I’d like to share a hunting camp with that guy. He’s like my hunting buddies!”

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Script Writing

Whether you’re looking for copy for print advertisements, direct mail marketing campaigns, internet campaigns or point of purchase displays, I can collaborate with you to produce copy that will achieve your sales or promotional goals.

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Voiceover Talent

I have experience in commercials, show narration, point of purchase presentations, interviewing, moderation and more. I can also offer script review and editing. I can tape at your location or make arrangements for taping locally and sending you the cuts.

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Location Scouting

What outdoor setting do you need for your next commercial or episode shoot? If it’s a setting in the Upper Midwest, I’ll find it for you.

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Print / ePublishing Services

Magazine Writing
North American Hunter article on turkey hunting

While my specialty is outdoor-related content, as a writer I will produce thoroughly researched, precisely written, and meticulously edited content to suit your needs in nearly any subject area. Outside of hunting and fishing, my work has appeared in magazines as wide ranging as HANDY to History Channel to MLB Insiders.

I’ve written on property/land management, real estate investing, fans of Major League Baseball, fishing, freelance writing, dog training, conservation and many more subjects. Of course the bulk of my magazine content creation has focused on hunting, firearms, ammunition and the shooting sports. The types of stories have ranged from straight reporting to personal accounts to objective product reviews and roundups.

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E-newsletter Development

Having learned the ropes from the players who built multi-million dollar businesses based solely on e-newsletter distribution (i.e. Daily Candy, Thrillist, Tasting Table, etc.), I know the “secret sauce” that produces email newsletters to drive subscribers to action beyond just opening. At North American Media Group, I managed content development for 10 weekly to daily enewsletters ranging in subject matter from hunting to cooking to motorcycle riding. I can provide related services from consultation on development to managing your entire email newsletter program or any level in between.

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Guerilla Photography

Not every article or internet post requires an expensive photo shoot based on weeks of location scouting, model auditions, storyboards, and “I can’t work like this” snooty photographers. Yet there’s often a need for more than canned product shots from a press agency. Those “in-between” images can be the product of guerilla photography.

My guerilla photography services are fast (usually 2-day max turnaround), thoughtful, customized to your exact needs, relatively inexpensive and work-for-hire (you own the photos in total when you pay the bill).

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Commercial Copywriting

Whether you’re looking for copy for print advertisements, direct mail marketing campaigns, Internet campaigns or point of purchase displays, I can collaborate with you to produce copy that will achieve your sales or promotional goals.

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Online Content Development

One way to look at blogging is basically as the old-fashioned magazine or newspaper column that is published more frequently. However, in blogging the opportunity exists to integrate specific messages and philosophies more seamlessly into the content. This creates exciting new marketing opportunities. Based on my own blogging experience and knowledge of creating content to drive specific reader actions, I can write blog content for you that will get your message across while bringing the audience back again and again.

[Read more...]

Editing Services

From proofreading and fact-checking to full-blown rewrites in any subject matter and genre I can help you produce writing that will wow your content buyers with its precision, style, and accuracy.

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Ghost Writing

There are situations when it’s simply best for content to appear under your byline, but you lack the time or skill to produce outstanding copy. I have ghost-written columns, features, and even book contributions for a variety of personalities for decades, and can do the same for you.

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Other Services

Speaking & Appearances

From speaking at the local Jaycees, Rotary Club and church Bible study breakfast to sport show stage appearances to corporate motivational seminars to national television appearances, I have the experience and ability to connect with the audience. I can weave your message into the presentation and get the audience to listen.

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Webinars

I can produce interesting, audience-drawing, relevant webinars on a variety of both outdoor and non-outdoor subject matter. These are PowerPoint-based presentations, but can include custom video and photography.

[Read more...]

Recreational Real Estate Review, Analysis & Consultation

As an experienced recreational property investor and owner, as well as hunter, I can provide consultation services ranging from simply joining you to look at properties you’re considering buying or leasing to creating video sales tools to helping move your property faster and for top dollar. I have formed partnerships and LLCs for property ownership and use, and have written both agricultural and recreational lease agreements and easements for properties. I can help you with yours.

[Read more...]

Camp Cook

Need a cook for camp cooking demonstrations or simply someone to do a “backwoods” themed meal for your friends? I can do it. And if I can’t, I know folks who can.

Plain or fancy. Shore lunch, deep woods banquet or themed party in the backyard. Open fire, BBQ or dutch ovens. Wild game to Kobe Beef. North Woods, Texas, or Down Home Southern. Your fixin’s or ours. We can arrange what you want to enjoy.

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Hunting Dogs

Hunting dogs have been a passion my entire life and especially Labs for the last 20 years. My dogs and I have participated in AKC Field Trials and Hunt Tests as well as logged 10s of thousands of miles, and thousands of hours in plain old hunting pursuits.

The matriarch of Northwings Kennel, Shady Lane Sadie, MH hunted or competed in 29 states and 5 Canadian provinces in her career. I co-owned Just Whistlin’ Dixie who went on to earn FC and AFC titles. Whether you’re looking for a good puppy, a good trainer or advice on hunting dog behavior or training, I can help.

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